Pubic hair transplants are now a thing for women in Korea apparently.
According to media report, a transplanted pubic hair is the latest trend in South Korea, where it is regarded as a sign of fertility.
In the West, women try to reduce their genital hair as much as possible, but in Korea the trend is for forestation.
A mass of pubic hair was considered a sign of fertility, which was why many women were paying as much as £1,700 to have pubic hair transplants.
The operation is conducted under local anaesthetic and bandaging can be removed after just one day.
According to the Korean Association of Medical Journal Editors, an insufficiency of pubes (in otherwise healthy people) is a disorder called “pubic atrichosis.” A Korean clinic called Renaissance estimates that 10% of Korean women have it. Some even suffer from psychological stress as a result.